Sustainable Fashion Trends

Millions of clothing, cosmetics and accessories are shopping around the world every second. Do we really need that many things?

This business model of the clothing industry, which makes mass production at low cost and quickly delivers it to the retail stores of brands that value quality rather than quantity, harms our ecosystem, employees and resources and directs us to buy something constantly. However, they cause a great deal of waste. It is possible to come across this system called Fast Fashion in almost every shopping mall, in popular streets and locations. Constantly changing trends, surplus and wear-and-tear production; it causes the use of harmful chemicals, poor working conditions, child labor and mountains of clothes piling up in the garbage. On average, more than 80% of unwanted clothing in the world goes to waste. A very small portion of the remainder is recycled.

In our changing and developing world, the fact that a collective awareness movement has started in recent years is of vital importance to put a stop to this trend. Because we don’t need a lot of things to look beautiful or “style” and it’s not hard to find alternative ways.

So what is your role in solving this global problem? Very simple! Choosing to buy fewer but high-quality, sustainable clothing, recycled fabric or vintage (used) clothing, instead of lots of clothing; You can create difference and awareness with your sustainable style, while turning to products that you can use for a long time in your own style, without following these trends, against the increasingly frequent changes in fashion trends, while providing great support in order to protect our nature and resources.

What is Recycled Fabric? What are the benefits?

Recycled fabric is obtained by separating the contents of unused clothes or piece fabrics called waste during the production phase and re-incorporating them into the production processes. This conversion process, which enables us to use our natural life and resources effectively and healthily, reduces the amount of energy, water and paint used, and enables us to save money and produce environmentally friendly. For example, “tote bags” tote bags, designed with recycled fabrics for daily use, are both environmentally friendly and designed to add a glimpse to your style; You can use it with peace of mind with its long-lasting, easy-to-wash and unhealthy chemicals & dyes-free structure.